Prada ndiyo nyika inozivikanwa yefashoni imba, iyo inobatanidza kuunganidza zvipfeko zvekasa, shangu nezvimwe zvinhu. Iyo yose mararamiro echirongwa chePrada chinogona kurondedzerwa mumashoko maviri chete, ayo anobudirira zvikuru kuratidza pfungwa yepakati yemuchina pachayo - inokudzwa kunoshamisa, kugadzikana uye kudzivisa. Prada inoparadza zvachose pfungwa dzose pamusoro pechirevo chakadai sehutano. Mushure mezvose, mitsetse yakaoma uye zvigadzirwa zvekutsvaira zvinyoro zvinoshandura zviri nyore zvechigadzirwa ichi muchifananidzo che "chitsimba chisingagoni kushandiswa", icho chinowedzera kuvasikana vanovashandura, chivo chekuita, vachiita kuti chigadziriswe uye panguva imwechete inokwezva. Kunyanya kutarisa kune imba yekutengesa Prada inogadzirisa pamusoro pezvipfeko zvekunze nekunze kwekunze kwekugadzirwa kwemhando dzayo, iyo inofadza chaizvo zvepabonde rakanaka. Ndicho chikonzero takasarudza kupinda zvakadzama munhoroondo yeBrada Prada uye taudza vakadzi vakanaka vemafashoni nezvemidzi yemudiwa wavo vanodikanwa.
Nhoroondo ye Prada .
Nhoroondo yepakutanga kwePrada inotangira muMilan, muna 1913. Mukuru-sekurukuru Miuccia Prada, Mario Prada, uyo ariwo akatanga nheyo iyi, akazarura bhizimisi rake pachake pakugadzira shangu, zvikwama zveganda ndokunyora marashi ake. Mugore rimwe chete akazarura hombe duku, kwaakatengesa zvinhu izvi. Kushandisa ganda rakanyorova raakrus mumabhegi ake, Mario akakwanisa kutora pfungwa dzevatengi vane simba kubva kumativi ose enyika. Saka, chiItaly, uyezve veEurope neAmerica vakagadzirira kushambidza shangu kubva muhomwe itsva uye kutora pamwe navo parwendo rukuru rweganda, zvikwama zvekutakura zvakange zvakagadzirwa nemapuranga, turtle shell decor uye makristasi nemashoko akafanana Prada. Panguva iyoyo, zita racho rainzi "Hama Prada", asi kubva muna 1958 vatungamiri vekambani vakatora mwanasikana waMario Prada - Louise Prada.
Nhoroondo ye1970 inorangarirwa segore apo Europe neAmerica vakaona boka rekutanga rezvipfeko pasi pemutauro wePrada. Izvi zvipfeko zvinongowedzera kucheneswa uye chishongo. Asi kana zviri zvikwama, chido chavo chinodonha zvikuru. Chokutanga, izvi zvakaitika nekuda kwekuti vakanga vakakomba uye vanhu vakatanga kunzwa vasinganzwisisi nekuda kweizvi. Ichi ndicho chikonzero icho kambani yakatanga kutarisana nematambudziko emari. Saka, pakati pezana remakore rechi20, imba yemafashoni yakanga isiri kupfuura nguva dzakabudirira zvikuru, uye panguva iyo kambani yacho yaitungamirirwa neMuccia Prada muna 1970, yakanga yava pedyo nekuguma. Asi, Miuccia chete akakwanisa kufema hupenyu hutsva kupinda kambani uye bhizinesi remhuri. Saka muna 1989 imba yezvokupfeka zvakare inowana chimiro chezvinozivikanwa. Mugore rimwe chete, pasi pekutungamirirwa kwevatungamiri vatsva, mutsva wezvitsva zvevakadzi uye zvipfeko zvemu-pre-da-party kirasi yakatangwa. Iko kuunganidza kwaisanganisira kugadzikana tones, uko yakasvibiswa, uye mitsetse yaro yakanga iri nyore uye panguva imwechete yakanatswa uye isina kumbochinja kwakakomba uye zvimedu zvakasiyana. Mushure mokunge uku kuunganidzwa, imba yaPrada yakabva yatora tsitsi huru kubva kune vatengi avo vakagadzirira kufarira kukwidziridzwa nekugadzirisa.
Mumakore makumi mapfumbamwe ePrada brand yakaunza marasha matsva vechidiki - Mio Mio. Zita rayo rakapiwa chiratidzo kubva kunotsanangurwa kwezita remutungamiriri wekambani Miuccia. Mukutanga kwema 90, Prada yakatanga mutsara wayo wemasikati machena, maitiro ayo iyo festive beau beau world haina kubvuma pakarepo. Aya magirazi aive nemafara akareba akareba mavara akajeka, uye mushure memakore mashoma magirazi aya akazova bhizinesi rinokosha rekodhi iyi.
Kubatana nevamwe makambani .
Mukutanga kwema1990, mutengo wePrada wakagamuchira imba yeRoma yefashoni Fendi, iyo nekuda kwezvikwereti zvayo yakatanga kuunza kambani kumira. Panyaya iyi, Prada akagovera Fendi nekambani yeFrance yakabatanidzwa mumabhizimisi emafashoni. Asi hazvina kubatsira kuchengetedza imba yakarashika yeFendi mafashoni uye yaifanira kutengeswa kuna King of Pop Michael Jackson. Michael Jackson akaendesa vatungamiri vekambani kuvakoma vake vaduku, Janet Jackson, uyo akazotumidza zvakare fesita yeimba Fendi kune fashoni imba Janet Jackson International. Kwemazuva ano, kambani iyi inobvisa zvipfeko zvemafashoni, shangu, zvinonhuwira, zvipfeko, midziyo, zvishongo uye kunyange fesheni.
Fashion fashion Prada today .
Iye zvino Prada akatora kugadzirwa kwevana vezvokupfeka zvemafuta, zvinonhuwira uye zvipfeko pasi pezita rimwechete kune fesita yeimba yepa logo. Mune rimwe shoko, chiedza chacho chakawedzera zvakanyanya kuburitsa kwayo uye nemusoro wakagadzirirwa mafashoni epamusoro uye bohemian. Uye zvose nekuda kweivo inokosha Miuccia Prada. Ndiyo mukadzi uyu aikwanisa kugadzira mufananidzo mutsva wekambani, uye maitiro ake ehutano, anotaura kuti mukadzi anobva ku Prada anokwanisa kuva nemafungiro akaoma kwazvo ekunyora, ane rudo uye wechikadzi, anosarudza minimalism, iyo inonyatsobatana nehutano. Mukuwedzera, chirwere che Prada chine mavara mavara ake - maronda, machena, madema nekamu. Uyewo vanoyemura vemafashoni eimba yemapfeko vakazova vanozivikanwa zvakadaro, saKameron Diaz, Salma Hayek, Paris Hilton uye mambokadzi wePad Madonna. Uye uku ndiko kubudirira kwakakodzerwa kwezita guru uye mukadzi mukuru weMicuccia Prado!
Boutiques uye mabhizimisi.
Pasi pemudiwa wePrada unozivikanwa kune nhamba yakawanda yezvitoro zvemafashoni mumaguta ose makuru munyika yose. Somuenzaniso, muUnited States pane mabhii 10 uye mabhii makuru maviri ari mumaguta makuru akadaro seNew York, San Francisco, Las Vegas, Chicago, Aspen, Los Angeles (Beverly Hills), Boston nevamwe.
Mune rimwe shoko, iyi fashoni imba haisi mararamiro nhasi, iyo umambo hwose, nhoroondo yeyo yakatanga kusvika kure 1913 uye inosvika kusvikira nhasi!